SEO-Audit für Dummies

SEO-Audit für Dummies

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Meta keywords Google Search doesn't use the keywords meta tag. Keyword stuffing Excessively repeating the same words over and over (even rein variations) is tiring for users, and keyword stuffing is against Google's spam policies. Keywords in the domain name or Internetadresse path When picking the name of your site, do what's best for your business. Users will use this name to find you, so we recommend following general marketing best practices. From a ranking perspective, the keywords hinein the name of the domain (or URL path) alone have hardly any effect beyond appearing hinein breadcrumbs.

If search engine optimization were as easy as all that, there would be a lot of SEO professionals looking for a new line of work.

“It provides useful Modul on monthly search volume and seasonality over the previous 12 months, as well as search and paid difficulties. I use this information to guide my content creation for targeting keywords for which I might be able to rank.” 

Or use one of the third-party tools mentioned rein the previous section to find a Wichtig page with many incoming Linker hand. Then create better content than the competition’s, and ask the linking domains to direct their links to you instead.

If you’re having a hard time viewing your website with fresh Lokales SEO eyes, try asking your customers, family, friends, or colleagues to use your website and point out any issues.

Now that we’ve discussed what backlinks are, why they matter, and how to track them, let’s jump into what you’re really here for: building backlinks.

If you have spammy sites linking to your pages, the best thing you can do is disavow them to avoid being seen as guilty by association. We’ll Magnesiumsilikathydrat more about that hinein a bit.

For this, I find it useful to sketch out the flow of a website so I can see what’s important and what isn’t. You can use a simple tool like Slickplan for this.

Before you say this is all obvious stuff, here’s a Wahrhaft-life bad example I found hinein all of 5 minutes:

Find bloggers rein your niche that might Beryllium interested rein what you have to offer. If you sell an information product that teaches people how to make their own soaps, you’kreisdurchmesser Google things like “soap making”, “make soap at home” etc.

However, keep rein mind that such people will often Beryllium reluctant to point out genuine issues with your website through fear of offending you.

We'll spend time on each of these areas throughout this guide, but we wanted to introduce it here because it offers a look at how we structured the guide as a whole.

Ein Keyword zwang nicht nur aus einem Wort bestehen: X-mal werden verschiedenartige Wörter aneinandergereiht. Die Kombination und genaue Reihenfolge kann im gange entscheidend sein, denn manche Wortkonstellationen werden häufiger nachgefragt als andere. 

Wichtig ist An diesem ort noch allem, dass nicht eine pauschale Anzahl je die ganze Webseite herangezogen, sondern jede Landingpage einzeln bewertet ansonsten mit der Suchintention jedes einzelnen Keywords in Bindung gebracht wird.